CLIENT: MURRAY GOULBURN EXPERTISE: ADVERTISING AND DESIGN
Murray Goulburn Co-operative is Australia’s largest milk processor comprising some 40% of Australian dairy production. It is unique in retaining its co-operative structure, meaning its dairy farmer members remain a primary focus of its success and its efforts. With significant structural change underway to maintain market competitiveness, Murray Goulburn has created a comprehensive new look and feel for all its corporate communications collateral and its website.